Mitchell’s Ice Cream

In 2009, we began working with Mitchell’s Ice Cream on a new website and brand refresh. Mitchell’s makes exceptional, simply-crafted ice cream. At that time, their identity did not entirely align with who they’d been as a company: fresh, local, committed, fun, sometimes fancy, friendly, and honest. We worked with them over the next decade as they grew and evolved. Today, our original identity remains in use, and together we’ve been able to work on multiple aspects of their brand—from packaging and business cards to specialized projects like a large-scale historic marquee, or toy trains complete with thousands of tiny sprinkles glued by hand at their flagship location.


Services brand identity, art direction, photography, stationery, advertising, web design, signage, packaging, apparel, product development

We have worked with Agnes for more than a dozen years. Danielle and Katie always bring to our projects plenty of artistic talent and creative problem-solving, and they have a keen sense of what we like and what works with our customers. Not least of all, they are the kindest of people and are purely a pleasure to work with. Our partnership with Agnes has been an important part of our success and our enjoyment of our work.
— Pete & Mike Mitchell

Photography: Suzuran Photography, Emily Good, Paul Sobota, Billy Delfs

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